Facebook and Instagram Ad Manager
Melbourne, Sydney Brisbane or Perth (Remote)
100k + Super + Bonus + Benefits

Our client, a fast-growing full-service digital agency covers branding, marketing, communications and more for organizations of every size across a vast range of sectors. Utilizing the very latest in technology to grow customer ROI, this data-driven agency has an immediate an exciting opening for a remote based Facebook and Instagram Ad Manager.

As a Facebook and Instagram Ad Manager, you will:

Execute tests, collect, and analyze data and insights to achieve maximum ROI for Facebook & Instagram campaigns
Control monthly budgets
Generate leads and sales using Facebook Ads
Maintain profitable ROAS while going through growth and fluctuations
Provide thought leadership, strategic insight, and clear communication to exceed KPIs and hit deadlines
Use Facebook and Google Analytics metrics to expand, evolve, and optimize campaigns
Continuously measure and optimize campaign performance
Gather data on consumers, competitors, and market conditions
Develop marketing strategies and marketing plans
Collaborate with marketing teammates to maintain a consistent brand voice and message
Contribute to weekly/monthly client calls, and regularly communicate results, strategies, and tactics
Manage the strategy and setup of all paid campaigns
Measure and optimize paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports
Stay current with best practices, strategies, legislation, and industry standards related to Facebook/IG Advertising

The ideal Facebook and Instagram Ad Manager will possess the following skills and traits:

BS degree in marketing/media or training in social media
5+ years of PAID Facebook & Instagram ADVERTISING experience
2+ years of experience managing large acquisition budgets
A die-hard commitment to achieving results
Advanced knowledge of Google Analytics (Google GA certification a plus) and Google Tag Manager
Must be able to react fast to market change and ads fluctuation situations
Excellent written skills and/or graphic design skills to assist with ad copy
Facebook Business / Facebook Ads Manager & Instagram
Knowledge of the different audiences available to target for e-commerce businesses
Knowledge of Interest-based targeting, Lookalike targeting, and all the different types of retargeting audiences that can be created to increase sales
Familiarity with monitoring metrics
Strong willingness to learn new ad strategies
Excellent time management including the ability to handle multiple projects and ongoing work items
Ability to effectively perform high-volume tasks with tight deadlines
Ability to address client requests and issues in a timely manner
Ability to understand a campaign brief, build the campaign, the ads, and also knowledge of the important metrics to report on (Budgets, amount spent, purchases, purchase conversion value, ROI, CTR, CPC)
High level of accuracy and attention to detail

The successful Facebook and Instagram Ad Manager can expect:

A base salary of 100k
Additional benefits
Super
Bonus scheme
Excellent working environment
Great work life balance
Exciting growth journey

Certus Recruitment Australia is a specialist provider of sales, marketing, and IT recruitment services to the business community. Part of the Certus Recruitment Group, we operate throughout Australia, the UK, Europe, and North America.