Welcome To Australia

Expanding into Australia

With an ever-increasing range of technologies delivered via the Cloud the ability for companies to quickly expand to serve a global audience is greater than ever.

For the first time, we are seeing businesses scale from nothing more than a concept through to a global business serving clients across all continents within a matter of months rather than decades.

Whilst often a significant proportion of the business can be run from a global hub, the need for more localised presence still exists, especially within functions including (but not limited to) sales, marketing, customer success and support.

Certus Recruitment Australia have a proven track record helping Global companies break into the Australian and APAC market. This includes a long list of North American and European Technology businesses expanding into Australia, from the identification of a ‘First Man on the Ground’ through to building an entire Australian operation.

We understand the challenges and barriers associated with expansion in this region and probably have answers to questions you’ve not even considered yet!


We Understand

  • That there’s more than the first ‘hire’ to consider

  • The importance of maintaining and replicating company culture and values

  • The challenges posed by location and time zone differences

  • That salary levels are not as simple as multiplication of an exchange rate!

  • That local custom and style will have an impact on the job description and people

  • That deadlines are incredibly important and can’t be missed

Australian Partnerships

As a country, Australia actively encourages business to establish here and there are numerous organisations that exist purely to support business entering the Australian market. We can assist with introductions to these organisations, who will be able to offer further support and, in some cases, incentives in the form of financial and non-financial support.

Based in Melbourne, we are a registered partner of Invest Victoria and have worked closely with them supporting businesses that have chosen to establish in Melbourne or Rural Victoria. As part of the Certus Recruitment Group, we were ourselves supported by Invest Victoria when we first established in Melbourne.

We have also worked closely with NSW Invest and Trade & Investment Queensland.

Wherever you are looking to establish your Australian business, Certus Recruitment Australia are best placed to support you.

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Service Offering


Over many years and numerous projects we have developed and refined a comprehensive range of services and partnerships that support our clients through this complex and often challenging time, making the process of expansion as smooth and stress-free as possible.

Human Capital Solutions

  • Localisation Report: Having gained an understanding of your plan and requirement, we will provide you with a report on the local talent pool, providing benchmark salary details (based on real experience, not ‘job board’ surveys!), availability of talent and likely timescales to recruit.

  • Compliance & Cost of Employment Summary: In every location there are certain requirements, both legislated and ‘expected’, that you will need to adhere to as an employer. These could include pensions, travel allowances, leave entitlements etc and it’s essential that these extra considerations are included during the planning and phase.

  • Cultural Assessment: Our team spends time meeting and liaising with key personnel within your organisation, in order to gain a comprehensive understanding of your company culture and style. Depending on the size of the project, this may include our travelling to your ‘home’ base to spend time on site (usually whilst planning the project and taking the brief) or, using our bespoke video meeting and interview platform, conducting a virtual tour of your business.

  • Video Interview Suite: One of the biggest challenges to setting up a new territory is the availability of key stakeholders. Our ‘State of the Art’ video interviewing technology allows for the interview process to be commenced and even completed without the need for extensive or repeated trips to interview. Further, as all interviews can be recorded they can be distributed for review at any time by those involved in the decision.

  • Agreed Project Plan: Regardless of the size of the team you are looking to build, we look to devise a project plan that sets out agreed timelines and metrics for each stage of the project.

  • This allows stakeholders to plan travel and diaries and ensures deadlines are achieved. We look to map out everything from dates for shortlist submittal through to each stage of the interview process, contract completion and onboarding of new hires.

Further Considerations​

  • Location Planning: There are many factors that will influence the location of your office or whether you will have offices at all. Neglecting to consider how a location may effect your ability to recruit can be a costly mistake. At Certus Recruitment Australia we are able to advise on the suitability of the locations available and factors that need to be considered. Access to travel routes, ability to attract employees and impression given to the market are all things that need to be taken seriously.

  • Office Finding: Through our network of partners we can advise on who best to use to source everything from a serviced office through to a multinational HQ.

  • HR & Compliance: Certus Recruitment Australia are able to support your business both initially and on an ongoing basis with regard to any aspect of human resources and compliance. From the creation of employment contracts to establishing entire HR systems and employee management systems, our team of fully qualified and highly experienced HR professionals are here to help you grow your business.

  • Legal & Accounting Services: At Certus Recruitment Australia we are proud to partner with a range of partners that can help you with any aspect of establishing your business.

  • Introductions: Throughout our 20 years we have helped hundreds of businesses establish themselves in a new territory. If there is anything else you require do ask, it’s highly likely that we’ll either be able to help or we’ll know someone who can. ​

We are proud of the many projects we’ve completed for expanding organisations and are confident in our ability to deliver a solution that’s right for your business. We recognise there is a huge difference between recruiting locally and managing an expansion project and it’s this level of understanding that sets us apart from our competitors.

We appreciate there is a lot of planning that goes into such projects and that this planning sometimes starts months before commencement. Contact us to speak with one of our Directors aned find out how we can support your Australian expansion.

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  • ​"Xactly is delighted to be working with Certus. They have been professional and friendly with a fun approach to recruitment, where you really feel like you are important to their business. They helped us understand the differences between hiring in Australia vs the rest of the world and managed to help guide us through the process; as well as operating across global time zones, offering flexibility to interact outside of traditional working hours. They have shown the capability to work across levels, helping us attract Enterprise BDMs, Commercial Account Executives and an SDRs. Cultural fit is of huge importance to us, Justin, Ben and Adam all demonstrated that they clearly understood out culture and the type of people we want to attract to help grow our business. This resulted in the new employees coming aboard of very high quality. We look forward to partnering with Certus more and more as our business grows."​​

    Managing Director APAC
    Steve Blunt
    Steve Blunt , Xactly Corporation
  • ​Ben was one of the best recruiters I've had the pleasure to work with, he was very diligent in all of his follow-ups and ensured that the recruitment process was professional and as straight forward as possible. All whilst acting with authenticity and integrity!

    Peter De la Harpe
    Peter De la Harpe , Placed Candidate
  • “I wasn’t actively looking for a job when Charlotte from Certus reached out to me for a possible opportunity. Charlotte is a known and reputable Workday recruiter. She was able to explain (and convince) how good the opportunity is for me and my career. I gave it a go and went ahead for an interview. I got the offer in less than a week. The recruitment process was seamless and communication was timely. Overall, I’m very satisfied with how the whole process was carried out and most specially, I’m very happy with the outcome. I believe Charlotte will always have your best interests at heart.”​

    Recently Placed Candidate
  • ​“I wanted to thank you, in addition, for your support. Working with Charlotte Schmidt has been a pleasure, she was hardworking and focused for the duration of the campaign and we couldn't have received the outcome we did without her dedicated and tenacious approach. Charlotte partnered with us, understood the brief and continued to search to find the right skillset within a candidate short market and a tough remuneration range. We are delighted to have our in house WD team now complete.”

    HRIS Manager
    Alison Cash
    Alison Cash , The Salvation Army